TWITTER
AND COMPANY - YES, BUT RIGHT!
Twitter
can be a useful tool for any business - when you use it properly. The social
network allows its users to interact and interact with one another in an
uncomplicated way.
Companies
can benefit from being in direct contact with customers and helping them with
questions or problems. This creates trust and loyalty.
So,
that you do not accidentally fall into a fat trap during your twittering, which
is why your followers (and therefore customers!) Forever grave, we have here a
list with Do's and Don'ts for the social network.
DO
NOT # 1: DO NOT LISTEN TO FOLLOWER
Many
Twitter users use Twitter's ability to directly target other users when it
comes to business-related issues. These, on the other hand, could lead to a
massive advantage if they were targeted at the customer's problem.
However,
many companies miss exactly that and answer with standard phrases or do the
problem. This gives away a lot of the Twitter potential! Users want to be taken
seriously - otherwise they are gone very quickly.
DO
# 1: HEARING AND REASONING ANSWERS
Even
if you cannot return all tweets from customers to their satisfaction, there are
still better solutions than standard phrases. Take a little time and try to
tackle the problem and show the customer that at the other end of the tweet
there is not a robot that automatically answers, but an interested and
committed employee
DO
NOT # 2: DO NOT PROMISE PROMISE
If
you, like many companies, also offer customer service via Twitter, you should practice
the service and answer a questionable customer to their question. If you
promise to solve your problem (for example, by replacing a faulty product) and
if you do not comply with this commitment, you have a customer less than one.
DO
# 2: COMPLAIN YOUR PROMISE
If
a customer needs help, you can get in touch with him and try to solve his
problem as soon as possible - whether by a helpful tip, the refund of money or
a new product.
DO
NOT # 3: FOLLOW ALL FOLLOWERS CONTENTS
If
you want to apply for a new product or a new service on Twitter, it can help
direct your followers (or even those who do not follow you) directly. But here
too the rule is: do not treat everyone equally! See your followers, that you
have tweetet to each one sentence (and only the names exchanged), it affects
them impersonally.
DO
# 3: ANY PERSONALLY ANSWERING
If
you really want to reach your followers, be personally. For it creates a
connection between them, you and your company, when they realize that they are
perceived as persons and not just as consumers.
DO
NOT # 4: COMPLICATED PROMOTION
Twitter
is a good platform for promotion. For example, if you want to apply for a new
product, you can advertise profit games in order to alert and involve users.
However,
if your users have to perform complicated actions to win the prize, it is
anything but conducive to gaining attention. Many companies call on their
followers to tweeten, usually under a special hashtag. But if users feel compelled
to do something that they might not want, such attempts usually go backwards.
DO
# 4: LOCKER PROMOTES AND USER FOR NOTHING
If
you want to promote something, do it in an easy way and do not pushy. Do not
ask your followers to use a particular hashtag to tweak something, but let them
take part without pressure from possible actions - then the whole thing usually
comes into its own.
DO
NOT # 5: FOLLOW THE FOLLOWING
Even
if the very many Twitter users do - never ask others if they want to follow
you. Let your followers come to you ...
DO
# 5: BE INTERESTING
In
fact, by simply staying yourself and still posting interesting, good
contributions. You should try to stand out from all other users and companies -
but not by contrived posts, but in your natural way. So the users, who find
your profile interesting, come to you all by themselves.
DO NOT # 6: SKIP ON EVERY
TRAIN
Of
course, it can be useful for every Twitter user, company or individual, to a
certain point, to watch, and perhaps participate in, a little bit of the image.
That
should however be very well thought! Many have already entered the fat trap and
had to go through Shitstorms because they have misjudged a hashtag theme.
DO
# 6: TRENDS STRIKE
Nevertheless:
If a hashtag, which is currently running, should fit into your theme, there is
no reason not to attack him - but not too flat. Consider exactly how you can
use the hashtag for your purposes and make the tweet as crisp as possible!
Not
everything the others have to do is always good. As a rule for social media,
keep yourself. Even if you do not believe it, most users notice very quickly
when you imitate and decipher others, to gain new followers by all means.
In
conclusion, therefore, the Council: Do not try to force anything! What are the
benefits of 10,000 followers when they are not interested in your company or
your products?
About the Author:
Ashish Sharma is a content writer, and Marketing manager at Mobile app development company in Jaipur. A hub of skilled mobile app developers.
About the Author:
Ashish Sharma is a content writer, and Marketing manager at Mobile app development company in Jaipur. A hub of skilled mobile app developers.